A whiteboard video or whiteboard animation video is a type of video marketing that makes use of an online whiteboard where a sketch artist draws or illustrates a description about how a procedure, item, or service works. Easy to comprehend – whiteboard videos use innovative sketches that capture the attention of the audience much better so that they do not feel bored or get sidetracked and look away. More cost-effective to produce – unlike live action and 3D animated videos that can be pricey to produce, whiteboard videos are much easier and cost-effective. To create a whiteboard video, you just require a small well-lit studio, electronic camera equipment, an electronic camera group, a whiteboard with markers or a standard chalkboard with chalk sticks, a sketch artist, a narrator, and a video manufacturer. Whiteboard videos are likewise ideal for audiences with brief attention spans or are too busy to look at full-length videos.