A whiteboard video or whiteboard animation video is a type of video marketing that uses an online whiteboard where a sketch artist draws or shows an explanation about how a procedure, product, or service works. The video is usually accompanied by a comprehensive voice-over narration of the subject. The artists may draw charts or cartoons that are enjoyable to take a look at so that the video is more entertaining and can attain better audience engagement.
This form of video has actually ended up being incredibly popular among businesses for various factors. An explainer video is:
1. Straight to the point - a whiteboard video, unlike other kinds of presentation, keeps fluff to the minimum because the illustrations only provide the most crucial points in the topic. The voice-over narrative directly talks to the audience and the script strictly follows exactly what the illustrations are aiming to communicate.
When people enjoy a whiteboard video, all they can see is a clutter-free live movement diagram, flow diagram, or cartoon that makes technical info more quickly reasonable. If you are going to make a video about how your cost savings can grow in your bank account, a whiteboard video will be better fit for the task as compared to a live action video.
2. Easy to understand - whiteboard videos utilize innovative sketches that capture the attention of the audience much better so that they do not feel bored or get sidetracked and look away. The exposure to the sketches causes more brain activity in the audiences and therefore, helps them to follow your topic more quickly than any other sort of video.
A talking head video is less enticing and enables for really little imagination so the audience gets tired after just a few seconds. All they can see is a person blabbering words that they can hear however could not comprehend the method the video means them to.
3. More affordable to produce - unlike live action and 3D animated videos that can be expensive to produce, whiteboard videos are much simpler and economical. To produce a whiteboard video, you only require a small well-lit studio, electronic camera devices, a cam team, a whiteboard with markers or a conventional chalkboard with chalk sticks, a sketch artist, a storyteller, and a video manufacturer. You do not have to hire a team of animators, actors, make-up artists, or lease venues and furnishings just to shoot your video.
4. Creative and fun - there's absolutely nothing more fascinating than viewing an artist produce illustrations that are enjoyable to look at. With every stroke of the pen marker, the audience prepares for and envisions what will pop out next. Whiteboard videos are also perfect for audiences with short attention spans or are too hectic to look at full-length videos. Every illustration refreshes the focus of their eyes so they can focus much better on what the video is aiming to state.
5. Develops more powerful mental connection - whiteboard videos are great in assisting your audience remember your brand name or service. It is innovative and appealing, so they appreciate seeing it. It is intriguing, so they are more likely to speak about it with others.
Its simpleness is what makes it an excellent option to utilize explainer videos. You do not take too long or invest excessive to put the video together so you can get your message to your audience immediately. At the same time, your audience easily connects with your video and is more likely to obtain participated in it and ultimately choose to purchase or convert.
A whiteboard video or whiteboard animation video is a kind of video marketing that makes usage of an online whiteboard where a sketch artist draws or shows an explanation about how a process, item, or service works. Easy to comprehend - whiteboard videos utilize innovative sketches that catch the attention of the audience better so that they do not feel bored or get distracted and look away. More economical to produce - unlike live action and 3D animated videos that can be costly to produce, whiteboard videos are much easier and cost-effective. To develop a whiteboard video, you only need a small well-lit studio, cam equipment, a camera team, a whiteboard with markers or a traditional blackboard with chalk sticks, a sketch artist, a narrator, and a video manufacturer. Whiteboard videos are likewise perfect for audiences with short attention spans or are too busy to look at full-length videos.
This form of video has actually ended up being incredibly popular among businesses for various factors. An explainer video is:
1. Straight to the point - a whiteboard video, unlike other kinds of presentation, keeps fluff to the minimum because the illustrations only provide the most crucial points in the topic. The voice-over narrative directly talks to the audience and the script strictly follows exactly what the illustrations are aiming to communicate.
When people enjoy a whiteboard video, all they can see is a clutter-free live movement diagram, flow diagram, or cartoon that makes technical info more quickly reasonable. If you are going to make a video about how your cost savings can grow in your bank account, a whiteboard video will be better fit for the task as compared to a live action video.
2. Easy to understand - whiteboard videos utilize innovative sketches that capture the attention of the audience much better so that they do not feel bored or get sidetracked and look away. The exposure to the sketches causes more brain activity in the audiences and therefore, helps them to follow your topic more quickly than any other sort of video.
A talking head video is less enticing and enables for really little imagination so the audience gets tired after just a few seconds. All they can see is a person blabbering words that they can hear however could not comprehend the method the video means them to.
3. More affordable to produce - unlike live action and 3D animated videos that can be expensive to produce, whiteboard videos are much simpler and economical. To produce a whiteboard video, you only require a small well-lit studio, electronic camera devices, a cam team, a whiteboard with markers or a conventional chalkboard with chalk sticks, a sketch artist, a storyteller, and a video manufacturer. You do not have to hire a team of animators, actors, make-up artists, or lease venues and furnishings just to shoot your video.
4. Creative and fun - there's absolutely nothing more fascinating than viewing an artist produce illustrations that are enjoyable to look at. With every stroke of the pen marker, the audience prepares for and envisions what will pop out next. Whiteboard videos are also perfect for audiences with short attention spans or are too hectic to look at full-length videos. Every illustration refreshes the focus of their eyes so they can focus much better on what the video is aiming to state.
5. Develops more powerful mental connection - whiteboard videos are great in assisting your audience remember your brand name or service. It is innovative and appealing, so they appreciate seeing it. It is intriguing, so they are more likely to speak about it with others.
Its simpleness is what makes it an excellent option to utilize explainer videos. You do not take too long or invest excessive to put the video together so you can get your message to your audience immediately. At the same time, your audience easily connects with your video and is more likely to obtain participated in it and ultimately choose to purchase or convert.
A whiteboard video or whiteboard animation video is a kind of video marketing that makes usage of an online whiteboard where a sketch artist draws or shows an explanation about how a process, item, or service works. Easy to comprehend - whiteboard videos utilize innovative sketches that catch the attention of the audience better so that they do not feel bored or get distracted and look away. More economical to produce - unlike live action and 3D animated videos that can be costly to produce, whiteboard videos are much easier and cost-effective. To develop a whiteboard video, you only need a small well-lit studio, cam equipment, a camera team, a whiteboard with markers or a traditional blackboard with chalk sticks, a sketch artist, a narrator, and a video manufacturer. Whiteboard videos are likewise perfect for audiences with short attention spans or are too busy to look at full-length videos.
